What is More Important, SEO, Website Design, Website Content, or Marketing Strategy ?

What is More Important, SEO, Website Design, Website Content, or Marketing Strategy ?

Q: What is More Important, SEO, Website Design, Website Content, or Marketing Strategy ? A: “Well…. That Depends” It would be important to remember why you have a website in the first place.  You want more people to know about your business… right? Not only do you want them to know about the business, but you want them to become customers.  So… how do you…

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What is Web Development and Why Is There a Contract?

What is Web Development and Why Is There a Contract?

What is Web Development and What Does a Web Developer Do?  A web developer, also referred to as a programmer, works with clients to create designs and work primarily on the client’s website development. A web developer is usually an independent contractor or freelance web designer hired by a business to complete their website and improve their online presence. Web developers are well-versed in complex…

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What is the Difference Between Marketing and Marketing Communication

What is the Difference Between Marketing and Marketing Communication

Marketing is about Consumer Needs, Not About Your Company Marketing is a discipline that should inform EVERYTHING in the organization, top down. A common definition of Marketing includes the need to address the 4 P’s of Product, Price, Place, Promotion. Some current approaches add a 5th P, which is People. Marketing activities are based on deciding why the organization exists in the first place. Marketing…

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What is “Marketing”? Hint: It’s NOT SALES!

What is “Marketing”?  Hint:  It’s NOT SALES!

What is Marketing?  Is It More than Selling? Hint:  Start With A Deep Dive on Why Your Company Exists! Loading… Somebody on LinkedIn recently asked me for advice for a startup.  I took a look at their company page and it appeared to me that they specialized in sales, although the word “marketing” comes up in the company profile as well.  A lot of companies…

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Questions About Managing and Training Freelancers or Employees?

Questions About  Managing and Training Freelancers or Employees?

What’s the Best Way to Manage and Train Freelancers or Employees? Hint:  Start With A Deep Dive on Why Your Company Exists! Somebody recently asked me for advice for a startup regarding freelancer and employee training and management. I took a look at their company page and it appeared to me that they specialized in sales, although the word “marketing” comes up in the company…

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Should Businesses Stand Tall or Hunker Down In the Age of Covid-19?

Should Businesses Stand Tall or Hunker Down In the Age of Covid-19?

Should Businesses Like Yours Stand Taller or Hunker Down In the Age of Covid-19? Maybe it’s time to stand taller online?  Or maybe it’s time to hunker down? Business is taking place even if the market might “look” like a ghost town in traditional terms…  Is it time to boost your website visibility with some SEO or PPC work to land what business there is…

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How To Choose the Best SEO Provider for Your Business?

How To Choose the Best SEO Provider for Your Business?

What is the Best SEO Provider for Your Business? How Do You Choose? The best SEO service provider is one that can rank their own website for search terms like organic SEO, organic SEO provider, or organic SEO service. You might want to also spell out SEO as Organic Search Engine Optimization. SEO for Nationwide or Global Audiences If your audience is nationwide or global, then…

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Welcoming New Non Profit Website Design Clients From Toledo

Welcoming New Non Profit Website Design Clients From Toledo

BIG Marketing Solutions Welcomes NAMI Toledo & CasaKids As Clients.

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How A Google Ads Campaign WORKED For Lead Generation For A Real Estate Agent Team

How A Google Ads Campaign WORKED For Lead Generation For A Real Estate Agent Team

Do Google Ads Work For Realtors or Real Estate Teams? Earlier this year, a leading Toledo Real Estate Team wanted to enter a new market area. A Google Ads campaign was created and managed around SEO research and buyer interests generated traffic and leads. We started in March and ended in August. Every month got stronger! A picture is worth a thousand words, so here…

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How to Choose an SEO Provider?

How to Choose an SEO Provider?

How To Choose an SEO Provider A good SEO Provider should have ranked their own website on page one of Google Search Result for industries, categories, services, or audiences that they serve It stands to reason that if they can rank their own own efforts, they can rank yours! Further, proof of experience ranking clients in Global Markets is also a good indicator that they…

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