What’s the Biggest Challenge To Getting Your Website Ranked on Google?

What’s the Biggest Challenge To Getting Your Website Ranked on Google? Keyword selection is the biggest challenge to getting your website to rank on Google searches. People don’t necessarily search for your products or services using the words used in your industry. The first step is the hardest. You have to determine which keywords and keyword phrases are used the most by searchers who are…

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Is SEO Now Irrelevant?

Somebody on Quora recently asked: Is SEO Now Irrelevant? Here is my answer: Wait. What? Really? Are you asking if it is important to understand how search engines rank pages? Only if you want to be found on the first page of search results for relevant search terms in a competitive landscape. Google is pretty good at figuring out the right ranking in non-competitive scenarios,…

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What Can SEO Do For Your Website? Real World Results!

What Can SEO Work Do For Your Website Traffic? The real world SEO results examples shown below are for two different SEO clients.  Actual SEO results are shown. The first chart is for a company that wanted more traffic from a nearby city.  They now rank on page one at google for search results including appropriate search terms and the word Toledo with traffic from…

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AFFORDABLE WEBSITE DESIGN ~ FAST WEBSITE DESIGN!

AFFORDABLE WEBSITE DESIGN ~ FAST WEBSITE DESIGN!

Want A Website Designed FAST, One You Can Manage Yourself, But Need A Little Help To Get Started? Creating a Website from the beginning can be a little tricky.  There are a lot of moving parts to domain registration, hosting setup, control panel and email configuration, theme and plugin selection.  It could take tens or hundreds of hours to do it on your own. But…

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How do Website Design, SEO, and PPC All Work Together?

How do Website Design, SEO, and PPC All Work Together?

How do Website Design, SEO, and PPC All Work Together? Unless you want to waste a lot of time and money, a website design project should never start with design.  It should start with opportunity analysis, meaning keyword research to determine what people who could become site visitors or customers are actually searching for.  What is their felt need?  What is their motivation?  What are their pain…

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Are You Asking The Right Questions To Turn Leads Into Customers?

Are You Asking The Right Questions To Turn Leads Into Customers?

Are You Asking The Right Questions To Turn Leads Into Customers? In the book “The Innovators DNA”, authors Jeffy Dyer, Hal Gregersen and Clayton M. Christensen discuss four types of effective questions. Let’s say you’ve recently noticed fewer leads coming in through your webpage where customers can request a quote.  Look at the difference between the types of questions below in helping you formulate solutions. 1. “What is?”…

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Google Adwords Clickthrough Rate

Our own Google Adwords Clickthrough rate is improving.  What about yours?  If we can do it for ourself we can do it for YOU! Your AdWords Ad can outperform those who bid more, and rank higher when SEO and AdWords are done in hamony. In fact, Good SEO can allow your AdWords Ad to rank higher than those who bid twice as much.  The seccet…

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Why You Should Do What You Do Best, and Leave the SEO to an Expert

Why You Should Do What You Do Best, and Leave the SEO to an Expert

Why You Should Do What You Do Best, and Leave the SEO or Digital Marketing to an Expert Everyone has strengths and weaknesses. A common business instinct (and potential big mistake) is to focus time and attention on what seems wrong and attempt to make corrections on your own.  But this approach means time and energy are spent on what you don’t do well.  Think about…

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How Much SEO Can You Get For $500?

How Much SEO Can You Get For $500?

“How Much SEO Can You Get For $500?” That’s a Good Question! The Answer is:  “How much ice cream can you get for $5.00?”  Wait…. What?  Read On! How much SEO you get for $500 may depend on where you are, what kind you want, and who made it.  Right?  I mean, if you are good with Generic Vanilla, you can get a gallon for less than $5.00 at…

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Thought For The Day… Zig Ziglar on Attitude!

Thought For The Day… Zig Ziglar on Attitude!

Years ago, Zig Ziglar declared, “It is your attitude, more than your aptitude, that will determine your altitude.” When Ziglar said that, a lot of people saw it as a catchy phrase or a bit of fluff from a mere “motivational speaker.” After all, Zig was a salesman. What did he know? Apparently quite a bit. 1. The Power of a Positive Attitude The latest research proves he…

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