A reader on Quora asked the following question: Why does Google penalize excessive uses of the same keyword/terminology on the same webpage? https://www.quora.com/Why-does-Google-penalize-excessive-uses-of-the-same-keyword-terminology-on-the-same-webpage I answered as follows: NO! NO! NO! REPETITION is NOT the same as DENSITY! Using Keywords OFTEN and CORRECTLY is still a winning strategy. Every page should have a reason to exist. SEO Work makes that reason clear to search engine…
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