What’s the Biggest Challenge To Getting Your Website Ranked on Search Engines Like Google? Keyword selection is the biggest challenge to getting your website to rank on Google searches. Search engine optimization includes On-Page and Off-Page SEO techniques so you want to use the right keywords in both cases. When people use a search engine, they don’t necessarily search for your products or services using…
People often ask about the difference between On-Page SEO and Off-Page SEO. I hope the following will be helpful if you have questions about these topics. On-Page SEO means selecting the right keywords and creating original, useful, helpful, meaningful content around those keywords on your own website pages including meta tags, and visible content. It is important for the content on your website to have…
Somebody on Quora recently asked: Is SEO Now Irrelevant? Here is my answer: Wait. What? Really? Are you asking if it is important to understand how search engines rank pages? Only if you want to be found on the first page of search results for relevant search terms in a competitive landscape. Google is pretty good at figuring out the right ranking in non-competitive scenarios,…
What Can SEO Work Do For Your Website Traffic? The real world SEO results examples shown below are for two different SEO clients. Actual SEO results are shown. The first chart is for a company that wanted more traffic from a nearby city. They now rank on page one at google for search results including appropriate search terms and the word Toledo with traffic from…
How do Website Design, SEO, and PPC All Work Together? Unless you want to waste a lot of time and money, a website design project should never start with design. It should start with opportunity analysis, meaning keyword research to determine what people who could become site visitors or customers are actually searching for. What is their felt need? What is their motivation? What are their pain…
Our own Google Adwords Clickthrough rate is improving. What about yours? If we can do it for ourselves we can do it for YOU! Your AdWords Ad can outperform those who bid more and rank higher when SEO and AdWords are done in harmony. In fact, Good SEO can allow your AdWords Ad to rank higher than those who bid twice as much. The secret…
Why You Should Do What You Do Best, and Leave the SEO or Digital Marketing to an Expert Everyone has strengths and weaknesses. A common business instinct (and potential big mistake) is to focus time and attention on what seems wrong and attempt to make corrections on your own. But this approach means time and energy are spent on what you don’t do well. Think about…
“How Much SEO Can You Get For $500?” That’s a Good Question! The Answer is: “How much ice cream can you get for $5.00?” Wait…. What? Read On! How much SEO you get for $500 may depend on where you are, what kind you want, and who made it. Right? I mean, if you are good with Generic Vanilla, you can get a gallon for less than $5.00 at…
If digital marketing is important to you then chances are excellent that I can bring a broad range of business experience and digital marketing expertise to help you increase sales at any stage of business development. You will find that I bring a broad business experience and digital marketing background to bear to help clients grow. My primary specialty is Digital Marketing including Website Design…
Organic SEO and Local Search Placement If you are going to hire an Organic SEO expert, to accomplish local organic search engine rank and local search placement for your city, shouldn’t they OWN the search phrase “ORGANIC SEO”+”YOUR CITY NAME”? Search engine placement is both an art and science. Don’t trust your SEO to a fast talking salesperson. Get your SEO from somebody who has…
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"With years of marketing and consulting prowess, Lonn is the best...both professionally and personally. From web site building, to web hosting, to training & developing, to strategizing, to user-friendly tutorials...you name it. I refer all of our clients to use Lonn."
Gregory Haage, M.A., President, UP FRONT Development:
"Lonn demonstrates exceptional technical expertise, being ahead of developing trends in online marketing... his expertise and knowledge is priceless to stay in 'the know'."
Dawn Blades, Whole Systems Thinking Multidisciplinary:
"Working with Lonn has been a positive interaction for my company and my agents. His creativity and follow through is second to none!"
John Mangas, Broker/Co-Owner at RE/MAX Preferred
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"Lonn has always been a man of vision, and that vision has carried over into his abilities to work with all types of people. Lonn's expertise in marketing and advertising is tremendous, and his professionalism is above reproach. I would highly recommend Lonn to anyone needing his services."
Carol Smith, Photographer - Casmi Photography
"Lonn is one of the brightest people I know, he is well organized and results driven. He can master highly complex technical projects that require skills from multiple disciplines. In addition, he has outstanding communication skills. He worked on some very large projects for me, and was able to deliver outstanding results well under budget."
Steve Piller, VP of Advertising and Local Stations at Buckeye CableSystem
"Lonn is a passionate business leader who is an entrepreneur at heart. While working with Lonn on product development activities he kept the team moving forward while maintaining our core principles. His attributes include the ability understand new market opportunities as they are developing, a natural ability to ask hard questions at the right time and a desire to challenge the norm. I highly recommend Lonn to any forward looking company seeking a results oriented leader."
Denton Parson, Vice President - Telesystem Commercial Business Unit
"I had the pleasure of working with Lonn on a variety of technical projects. Lonn is a determined, organized and professional project leader and paid close attention to identifying the results to be achieved. He found it easy to keep track of the technical details and was not shy in providing necessary feedback and suggestions as he saw fit."
Mark Ghosh, MS, MBA, ITIL, SCP, Manager of Applications Development;
Buckeye Broadband; Board of Directors, WordPress Foundation
"I had the pleasure of working with Lonn for several years in different capacities. He has always been Professional and Personable. Lonn has always provided and delivered the services he promised. Our Realtors enjoyed working with him Lonn is very respected by all who know him and is always welcome in our offices."
Kathy Kuyoth, Broker/Co-Owner at Re/Max Preferred Associates
"I have worked with Lonn Dugan in the past and have found him to be a very honest hard working individual. He has over 15 years of online experience."
Ian Hartten, Founder of Thrive Internet Marketing
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Kay McArdle, Realtor at Welles Bowen
"Lonn worked with me on setting up 7 of my websites. He was knowledgable and his expertise was invaluable. My stats were fantastic and I was extremely happy. I am still using his techniques and getting consistent returns."
Gloria Losie, Broker, Solid Source Realty Ga, LLC:
It has been a pleasure working with Lonn and "Big Marketing Solutions". His professionalism and expertise in web site development and SEO optimization has had a direct effect on our bottom line. We are greatly appreciative for the quick response to our questions and concerns, and for the timely completion of projects. We've received results much faster than anticipated!
Brad Plocek, Key Realty
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