Slow Web Sites Cost More Than You Think!

Slow Web Sites Cost More Than You Think!

Slow Page Load Times For Your Web Site Cost More Than You Think!


Web Site Hosting Toledo

The SAME WEB SITE  ~  Before and After Moving To Our TURBO Charged Web Hosting Servers

Multiple studies prove that if your page takes too long to load, visitors will click off and go find some other site to browse, join, subscribe to, or buy from!

What you save in monthly cost on inexpensive hosting is destroyed by lost engagement, lost lead generation, and lost sales!

What is the value of a customer in your business?  Think about that for a few minutes.  Then tell me you are saving money on the hosting service you have now….

See SAME SITE Load Times At Right for a WordPress Web Site Design / WordPress Web Site Development / and WordPress Web Hosting Client of ours.

This WordPress Web Site was Independently Tested On a “Pretty Good Server” and Our New TURBO Charged Server.

It experienced almost a 400% page load time improvement when moved to our TURBO Charged server.

BTW: This is a new, pre-launch, complex WordPress Membership Community Web Site For Music Industry Professionals with Full Page Sliders, Industry Directory, Membership, Member Music Upload, Member Social & Community features For Musicians.

Maybe We Should Talk?  Get TURBO Charged at www.BigWeb.us

 

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More #Technology And #Innovation in #Toledo

More #Technology And #Innovation in #Toledo

Wordpress Web Site Design Toledo TNewTech Meetup Wishes You Happy Pi Day!

Yes, there is a group of people who like learning about, discussing, and mingling with others interested in #Technology and Innovation in #Toledo!

I hope to see all of your beautiful faces at tonight’s meetup. (Yes, there will be pie.)

You and I could have a great conversation about #Digital Marketing for Startups or Technology Companies, #Wordpress #Web Site Design, WordPress Web Site Development, #Search #Engine #Optimization, #SEO, and/or whatever drives your hunger for sweet success!

Don’t have much of a sweet tooth?  Join us for some real food after the meetup
at Social Gastropub at 7:30 as we continue the conversation and get to know the startups a little better.

Technology and ToledoSpellBound – a mobile app and publishing platform. The mobile app is how people experience the SpellBound experiences for books. The publishing platform is how we create and share those experiences. We work with organizations, institutions, and individuals who work with, love, and support children ages 3-10.
ConnecPath – Leo Sanada will be presenting about an ed-tech company that provides American high school students with AI-driven mobile platform to increase efficiency in their career decisions.

See Also:  ErieHack – A Hackathon series for the great lakes, being hosted at LPI.
More info at www.eriehack.io

**Filling out your Meetup.com profile helps us make TNewTech even more awesome 😉 **

Do you want to help plan TNewTech?  Do you have time to contribute? Do you have a startup ide you’d like to pitch?  Send us a message at launchpad@utoledo.edu

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#Technology And #Toledo… Meetup And Explore!

#Technology And #Toledo… Meetup And Explore!

Come See #Technology #Innovation Happening in #Toledo!

Let’s Meetup, Learn, and Share!  This is a good time to either prove to yourself that there is no brain drain in Toledo, or just enjoy conversation with people from #Toledo who are interested in #Technology and #Innovation

 

Technology and Toledo

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Marketing And Hot Water: Advice from Seth Godin

Marketing And Hot Water:  Advice from Seth Godin

From Seth Godin, Author & Speaker on Marketing Topics:

Digital Marketing BlogA Great Metaphor and Question From Seth’s Blog Today:  March 8, 2017

When does the water get hot?

If you want a hot shower, you’ll need to turn on the hot water a bit before you step inside. It can take a while for the hot water to rise up and clear the cold water from the pipes.

The thing is, though, that if you mistakenly turn the cold water tap instead, it’ll never get hot. No matter how long you wait.

Sometimes, it takes us too long to realize that we shouldn’t wait any longer and might consider checking if we turned on the wrong tap.

Nothing good comes from impatiently jumping from one approach to another, one grand scheme replaced by another. But persistently sticking with a plan that goes nowhere is almost as bad. The art of making a difference begins with thinking hard about when it’s time to move on. The Dip is real, but there are dead ends everywhere.

Sometimes, the world is telling us it’s time to leap.

Source:  http://sethgodin.typepad.com/seths_blog/2017/03/the-tap-metaphor.html

Yes Seth.  Well said.  Thank you for being an inspiration to so many with your metaphors!

For my readers: If you are ready to try something new, to replace something that isn’t working, with regard to Digital Marketing, I can help you with that!  I fix broken web sites.  I redesign web sites that are not working.  I implement organic Search Engine Optimization (SEO) and/or paid Search Engine Marketing (SEM) so that web sites I design using WordPress and my Toledo SEO Wizard bag of magic tricks to get google page one top ten search engine rank placement results for clients.  Is it “Time to Leap” as Seth wrote?  Let’s Talk Soon!  See the contact page if you want to ask any questions!

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Trends in Social Media Marketing: Entrepreneur Magazine Article Review:

Trends in Social Media Marketing: Entrepreneur Magazine Article Review:

Trends in Social Media Marketing:  Entrepreneur Magazine Article Review:

Social Media Marketing Article in February Issue Entrepreneur Magazine

Social Media Marketing Article in February Issue Entrepreneur Magazine

Article Review By BIG Marketing Solutions:

Trends in marketing are very much in the news these days, especially the growth of Social Media Marketing. To explain the phenomenon, Entrepreneur Magazine published “10 Tips For Millennial Marketing” an article on February 9, 2017 sharing that there may be an unheralded digital divide in this respect.  The Millennial generation may actually be avoiding other media while being more likely to respond to properly done social media marketing efforts. 

The opening paragraph describes Millennials as “are one of the most talked about generations in the marketing industry…” Then it asks if they are really that different, noting that people have been observing generational differences since 400 BC when “Socrates described teens and young adults like this:

…They no longer rise when elders enter the room. They contradict their parents, chatter before company, gobble up dainties at the table, cross their legs …” That sounds like any generation of teens and young adults, but Millennials are different than (sic) earlier generations because they grew up with an unmatched presence of technology in their lives — and they are one of the most studied generations because of that.

The article continues by noting that Millennials think differently and act differently, especially with regard to online behavior, because “some things are intuitive to them that are not intuitive to anyone else.”

Many of the differences between the Millennial Generation market segment and others arise because they are the first generation to be digital natives.  Mobile devices are affordable so they are the screen of choice for this generation.  Millennials think the information available on a mobile device is the same as what is found on a desktop computer screen.  Maybe you had heard this, but probably had not heard the following:

According to Google, 66 percent of Millennials are confident that the information they find with mobile devices, such as flight and hotel data, is the same on desktop. Only 43 percent of travelers over the age of 35 feel the same way.

Millennials are very comfortable shopping, and booking travel arrangements, on mobile devices.

According to Google, 64 percent of Millennials book a hotel stay after searching for a room on their mobile device. The majority of travelers over the age of 35 — 58 percent — do not book on mobile.

Millennials do not respond to hard sell pitches because they grew up in an economically challenging time.  They are very comfortable with a sharing economy.  They want companies to share with them, and to collaborate with them in creating the brand experience and speaking the brand message.  “Brands such as L’Oréal, Chanel, Prada and others already understand this and are collaborating with influential bloggers to reach Millennials.  Recruiting thought leaders in a marketing category to initiate and maintain conversations is far more effective with Millennials than running a traditional one way campaign “pitching” a product.  Inspiring User Generated Content takes the game to the next level!

Getting good reviews on social media is reported to be the coin of the realm to generate a purchase decision or brand loyalty among Millennials,  An Omni-Channel or Integrated Marketing Strategy is thought to be the best approach.  An Omni-Channel strategy is one that makes sure that the brand identity, image, positioning, value proposition, and messaging are consistent across various media channels even if the final creative effort or delivery is quite different.  Straight up online advertising does not fare well with Millennials who are thinking about making a purchase.  

While a vast number of the population find online advertising to be credible, only six percent of Millennials in the U.S. consider online advertising to be credible.

The importance of inspiring online reviews in social media by brand fans cannot be overstated. The article reports that “Fifty-one percent of Millennials say that being able to see consumer opinions have a greater impact on making a purchase decision.”

Another recommendation is for a company to provide online customer service.  Putting customer service out in public purview shows that the company is not afraid of the conversation that takes place online.  Knowing how to handle this to deliver customer satisfaction for all to see and appreciate is considered a huge influence.

Television may influence consumers making purchase decisions up to 70 percent more than other media, but Social media is closing fast, influencing 60% of Millennials.  

Thirty-two percent of that 60 percent say that social advertising is more credible when influencing their decisions. In other words, if your company or brand doesn’t have a social media account, you are missing out on the possibility to engage with Millennials.

Maybe you have heard some of this before, but the statistics cited in the article are more concrete and persuasive than some of the hype that has been shared about the topic.

Entrepreneur Article: https://www.entrepreneur.com/article/287905

Learn More About Digital Marketing on our Home Page

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A NEW YEARS PRAYER For 2017 For the Self Employed, Business Owners, and Friends

A NEW YEARS PRAYER For 2017 For the Self Employed, Business Owners, and Friends

A NEW YEARS PRAYER For 2017

For the Self Employed, Business Owners, and Friends of BIG Marketing Solutions:

May peace break into your home and office.

May riches come like thieves to steal your debts.

May the pockets of your jeans and your cash flow accounts become magnets for $100 bills.

May love stick to your face like Vaseline and may laughter assault your lips!

May happiness slap you across the face and may your tears be those of joy.

May any problems you had in 2016 forget your home and business address!

May 2017 be the best year of your life!

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Toledo Technology Meetup News

Toledo Technology Meetup News
Toledo Technology News

Toledo Technology News

TNewTech Meetup is a young Meetup Group sponsored by the University of Toledo to celebrate the varied and vibrant technology interested community.

Join like-minded persons once a month for food and information about what is happening in the tech world in Toledo.

Check out the Meetup Site.  Maybe you can join me at the next meeting as my guest?

Watch Video Below To Learn More!

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Famous Biographies Show Failure is NOT Permanent

WATCH VIDEO BELOW:  Famous Biographies Show that “Failure is not permanent, not a person, but an experience, a lesson, a time to grow.” Charles Brite.

If you or your business has struggled, tripped, fallen on your face, been taken out by circumstances or events….  you can rise again like these famous men. View full post…

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Online Marketing and Online Advertising Terminology Over Time

Click Here If you came to this blog to see the Video “FAMOUS BIOGRAPHIES SHOW FAILURE IS NOT PERMANENT

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Here is an interesting graph on word usage frequency for #internet #marketing, #online marketing, #website marketing, #web #site #marketing, #digital #marketing, #online #advertising and a few more…


Please note:  Google Trends only shows results through 2008.  But current keyword research indicates the average monthly searches for these terms differ from frequency of use in literature. View full post…

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If Your Website Doesn’t Work…

Toledo Website Design TrapWebsite results have you feeling trapped?

Perspective is a funny thing.

Sometimes we feel trapped when we only see the problem.

If your website doesn’t work… And you are tired of playing victim, then let me help you with that!

All website designs or redesigns includes Search Engine Optimization!

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