Category: Social Media Marketing

Digital Marketing Images Drive Website Design For Measurable Results

Crucial Digital Marketing Role of Visual Images In Creating Website Visitor Engagement

Crucial Digital Marketing Role of Selecting The Right Images For Your Website "Website visitors "read" images faster than copy.  Then the brain make a split second decision whether or not this website holds the promise to meet a need.  If so, a desire to know more is passed along to the conscious mind for further action toward investigation and action." Lonn Dugan, BIG Marketing Solutions LLC OK, so that is my simple theory of cognitive engagement in Digital Marketing.  For another detailed opinion, consider this white paper and infographic from Wordstream... Why are images so important? Humans respond to and...Read More

Can a Sound Marketing Plan Produce Success on Autopilot? 

Can a Sound Marketing Plan Produce Success on Autopilot? Success doesn't happen by accident.  At least not usually!  Most small business owners have a business plan... in their head. Or somewhere around the seat of their pants : ) Doing your business planning or marketing plan in writing is much more powerful than keeping it in your head.  A written plan can be shared, bought into by stakeholders, guide during unexpected events - even if you are not personally involved in day to day decision-making on the front line with supply chain or delivery chain partners.  How do others recognize...Read More
Social Media Marketing Article in February Issue Entrepreneur Magazine

Trends in Social Media Marketing: Entrepreneur Magazine Article Review:

Trends in Social Media Marketing:  Entrepreneur Magazine Article Review: [caption id="attachment_1361" align="alignnone" width="878"] Social Media Marketing Article in February Issue Entrepreneur Magazine[/caption] Article Review By BIG Marketing Solutions: Trends in marketing are very much in the news these days, especially the growth of Social Media Marketing. To explain the phenomenon, Entrepreneur Magazine published "10 Tips For Millennial Marketing" an article on February 9, 2017 sharing that there may be an unheralded digital divide in this respect.  The Millennial generation may actually be avoiding other media while being more likely to respond to properly done social media marketing efforts.  The opening...Read More