Local Search Marketing in a Global Village

What is the role of Local Search Marketing in a Global Village? It’s a Great Big Small World After All It’s exciting to think about the ability to sell products or services online to far-flung places in our global village on the big blue marble we call Planet Earth. If your company can benefit from the opportunity and deliver meaningful value in spite of the…

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Trends in Search Marketing / PPC for 2016: TRULY GOOD DIGITAL MARKETERS TO BENEFIT

Search Engines Haven’t Changed All That Much… Search Engines attempt to do the same thing today that they have always done.  They have always wanted to present the best, most on target, relevant results to end users. This is nothing new.  To date, most new algorithms were generally extensions of the old ones focused on eliminating the exploits of those who would game the system,…

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